Brand tracking

Brand Health

See your brand through the eyes of your audience to uncover new opportunities to strengthen their relationship with you and increase your sales. Our Brand Health is the ideal tool for companies looking to measure the strength and effectiveness of their brand in the marketplace. Developed based on the MIT Sloan School of Management® Brand Health model, we gather information from your customers, employees, and stakeholders to provide you with a unique index that measures the overall health of your brand, based on awareness, relevance, differentiation, and emotional connection.

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Stay one step ahead of the competition with our strategic insight

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