Industries

Health services & pharma

Our Thought Leaders bring critical insight into patient and healthcare provider needs, market trends and the competitive landscape to guide the development of targeted strategies that improve patient outcomes and address industry challenges.

We understand the issues plaguing this industry, such as rising drug prices, an aging population, digital transformation and drug development and innovation, and build focused solutions to help you overcome them. By reimagining your strategies, value propositions and organizational capabilities, we drive innovation and improve patient outcomes and help healthcare organizations compete and thrive in the face of the enormous changes taking place in this industry.

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Generating winning experiences for your patients

A two-way path to user experience perfection

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Market Panorama

Market Analysis

A 360° view of your categories

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Understand the people you serve

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A system to ensure your offer meets demand

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Mystery Shopper

Mystery Shopper

A first-person approach to customer service benchmarks

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Strengthening your brand trust

Brand Health

Brand tracking

Grow your brand into sales

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Perfecting the way you care for people

Build winning products and services

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Find the perfect balance between products and prices

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Realtime concept testing

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OrganoleptIQ

Product testing

Fine-tune your products to captivate people’s senses

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Communicating effectively

Maximize the return of your creativity campaigns

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Insight

Stay one step ahead of the competition with our strategic insight

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